{"id":2937,"date":"2021-08-11T08:00:12","date_gmt":"2021-08-11T00:00:12","guid":{"rendered":"https:\/\/blog.bestcem.com\/?p=2937"},"modified":"2021-08-10T11:41:55","modified_gmt":"2021-08-10T03:41:55","slug":"%e5%ae%a2%e6%88%b7%e4%bd%93%e9%aa%8c%e7%ae%a1%e7%90%8610%e5%a4%a7%e4%b8%93%e7%94%a8%e6%9c%af%e8%af%ad%ef%bc%8c%e5%bb%ba%e8%ae%ae%e6%94%b6%e8%97%8f","status":"publish","type":"post","link":"https:\/\/www.bestcem.com\/blog\/%e5%ae%a2%e6%88%b7%e4%bd%93%e9%aa%8c%e7%ae%a1%e7%90%8610%e5%a4%a7%e4%b8%93%e7%94%a8%e6%9c%af%e8%af%ad%ef%bc%8c%e5%bb%ba%e8%ae%ae%e6%94%b6%e8%97%8f\/","title":{"rendered":"\u5ba2\u6237\u4f53\u9a8c\u7ba1\u740610\u5927\u4e13\u7528\u672f\u8bed\uff0c\u5efa\u8bae\u6536\u85cf"},"content":{"rendered":"<p>\u6709\u6570\u636e\u663e\u793a\uff0c2020\u5e74\uff0c\u670958%\u7684\u5ba2\u6237\u4e92\u52a8\u662f\u5728\u7ebf\u4e0a\u8fdb\u884c\u7684(\u6bd42019\u5e74\u589e\u52a0\u4e8622%)\uff0c80%\u4ee5\u4e0a\u7684\u6d88\u8d39\u8005\u5df2\u7ecf\u9002\u5e94\u6570\u5b57\u5316\u7684\u751f\u6d3b\uff0c\u4f01\u4e1a\u7528\u6570\u5b57\u5316\u624b\u6bb5\u5f00\u5c55\u5ba2\u6237\u4ee5\u53ca\u5ba2\u6237\u4f53\u9a8c\u76f8\u5173\u7684\u7ba1\u7406\u66f4\u52a0\u8feb\u5207\u2026\u2026<\/p>\n<p>\u5ba2\u6237\u4f53\u9a8c\u7684\u5927\u6f6e\u6c79\u6d8c\u5982\u6b64\uff0c\u4e00\u4e9b\u4e0e\u5ba2\u6237\u4f53\u9a8c\u4ee5\u53ca\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u76f8\u5173\u7684\u4e13\u7528\u672f\u8bed\u76f8\u7ee7\u51fa\u73b0\u3002\u672c\u6587\u6574\u7406\u4e86\u4f53\u9a8c\u76f8\u5173\u768410\u5927\u4e13\u7528\u672f\u8bed\uff0c\u7531\u56fd\u5185\u6570\u5b57\u5316\u4f53\u9a8c\u7ba1\u7406\u5e73\u53f0\u2014\u2014\u500d\u5e02\u5f97\u6574\u7406\uff1a<\/p>\n<h4>1\u3001CX<\/h4>\n<p>CX\u5373\u5ba2\u6237\u4f53\u9a8c(Customer Experience)\uff0c\u662f\u201c\u5ba2\u6237\u4e0e\u4f01\u4e1a\u4e92\u52a8\u8fc7\u7a0b\u4e2d\u591a\u4e2a\u63a5\u89e6\u70b9\u7684\u7d2f\u79ef\u5f71\u54cd\u201d\uff0c\u5c0f\u5230\u4e2a\u4f53\u7ecf\u8425\u7684\u95e8\u5e97\u3001\u5927\u5230\u767e\u5ea6\u3001\u641c\u72d0\u3001\u817e\u8baf\u7b49\u5927\u5382\uff0c\u6301\u7eed\u6539\u5584\u5ba2\u6237\u4f53\u9a8c\u5df2\u7ecf\u9010\u6e10\u6210\u4e3a\u4f01\u4e1a\u7ec4\u7ec7\u7684\u4e00\u9879\u957f\u671f\u5de5\u7a0b\u3002<\/p>\n<p>\u6839\u636e\u5ba2\u6237\u4f53\u9a8c\u7684\u5b9a\u4e49\uff0c\u4f53\u9a8c\u6e90\u4e8e\u5ba2\u6237\u4e0e\u4f01\u4e1a\u5728\u5404\u63a5\u89e6\u70b9\u4e0a\u7684\u4ea4\u4e92\uff0c\u56e0\u800c\u57fa\u4e8e\u5ba2\u6237\u7684\u4f53\u9a8c\u89e6\u70b9\uff0c\u5b9e\u73b0\u4ece\u7aef\u5230\u7aef\u7684\u5ba2\u6237\u65c5\u7a0b\u68b3\u7406\u4e0e\u4f53\u9a8c\u76d1\u6d4b\uff0c\u662f\u4f01\u4e1a\u5b9e\u73b0\u6570\u5b57\u5316\u624b\u6bb5\u7ba1\u7406\u5ba2\u6237\u4f53\u9a8c\u7684\u5fc5\u8981\u63aa\u65bd\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2943\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/\u9ed8\u8ba4\u6807\u9898_\u516c\u4f17\u53f7\u5c01\u9762\u9996\u56fe_2021-08-10-0-1-1.png\" alt=\"\" width=\"550\" height=\"234\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/\u9ed8\u8ba4\u6807\u9898_\u516c\u4f17\u53f7\u5c01\u9762\u9996\u56fe_2021-08-10-0-1-1.png 900w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/\u9ed8\u8ba4\u6807\u9898_\u516c\u4f17\u53f7\u5c01\u9762\u9996\u56fe_2021-08-10-0-1-1-300x128.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/\u9ed8\u8ba4\u6807\u9898_\u516c\u4f17\u53f7\u5c01\u9762\u9996\u56fe_2021-08-10-0-1-1-768x327.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/\u9ed8\u8ba4\u6807\u9898_\u516c\u4f17\u53f7\u5c01\u9762\u9996\u56fe_2021-08-10-0-1-1-141x60.png 141w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>2\u3001CEM<\/h4>\n<p>CEM\u662f\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406(Customer Experience Management)\u7684\u7b80\u79f0\uff0c\u6bd4\u8f83\u6743\u5a01\u7684\u89e3\u91ca\u662f\uff1a\u6218\u7565\u6027\u5730\u7ba1\u7406\u5ba2\u6237\u5bf9\u4ea7\u54c1\u6216\u516c\u53f8\u5168\u9762\u4f53\u9a8c\u7684\u8fc7\u7a0b;\u5b83\u4ee5\u63d0\u9ad8\u6574\u4f53\u7684\u5ba2\u6237\u4f53\u9a8c\u4e3a\u51fa\u53d1\u70b9\uff0c\u6ce8\u91cd\u4e0e\u5ba2\u6237\u7684\u6bcf\u4e00\u6b21\u63a5\u89e6\uff0c\u901a\u8fc7\u534f\u8c03\u6574\u5408\u552e\u524d\u3001\u552e\u4e2d\u548c\u552e\u540e\u5404\u9636\u6bb5\u3001\u5ba2\u6237\u4e0e\u54c1\u724c\u63a5\u89e6\u7684\u5404\u89e6\u70b9\u7b49\u3002<\/p>\n<p>\u4e0eCEM\u4e00\u8d77\u7ecf\u5e38\u88ab\u63d0\u53ca\u7684\u8fd8\u6709CRM\uff0c\u5373\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406(Customer Relationship Management)\u3002\u901a\u5e38\uff0cCRM\u7cfb\u7edf\u591a\u7528\u4e8e\u8bb0\u5f55\u5ba2\u6237\u7684\u5ba2\u89c2\u884c\u4e3a\u6a21\u5f0f\uff0c\u5982\u8d2d\u7269\u79cd\u7c7b\u3001\u8d2d\u4e70\u65b9\u5f0f\u3001\u6d88\u8d39\u9891\u6b21\u3001\u4ea7\u54c1\u53e3\u5473\u3001\u5355\u6b21\u8d2d\u4e70\u91cf\u7b49;\u800cCEM\u5219\u66f4\u503e\u5411\u4e8e\u7ba1\u7406\u5ba2\u6237\u7684\u4e3b\u89c2\u504f\u597d\u8ba4\u77e5\uff0c\u4f8b\u5982\u53e3\u5473\u504f\u597d\u3001\u54c1\u8d28\u503e\u5411\u3001\u56e4\u8d27\u4e60\u60ef\u3001\u4ef7\u683c\u654f\u611f\u5ea6\u7b49\u3002<\/p>\n<p>\u7ecf\u8fc7\u957f\u671f\u7684\u4f01\u4e1a\u670d\u52a1\u7ecf\u9a8c\uff0c\u500d\u5e02\u5f97\u8ba4\u4e3aCEM\u548cCEM\u4e24\u8005\u76f8\u7ed3\u5408\uff0c\u66f4\u6709\u52a9\u4e8e\u4f01\u4e1a\u5f62\u6210\u5185\u5916\u4e00\u81f4\u3001\u7cbe\u786e\u7684\u4f1a\u5458\u6570\u636e\u7ba1\u7406\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2944\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1.png\" alt=\"\" width=\"550\" height=\"217\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1.png 1238w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1-300x118.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1-768x303.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1-1024x404.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/4-1-152x60.png 152w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>3\u3001ROX<\/h4>\n<p>\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u6295\u8d44\u56de\u62a5\u7387(Return of Cusomter Experience Managment)\uff0c\u5386\u5e74\u8c03\u67e5\u90fd\u8868\u660e\u5ba2\u6237\u4f53\u9a8c\u4e0e\u5ba2\u6237\u5fe0\u8bda\u5ea6\u4e4b\u95f4\u5b58\u5728\u7740\u7a33\u5b9a\u3001\u9ad8\u5f3a\u5ea6\u7684\u6b63\u76f8\u5173\u5173\u7cfb\u3002<\/p>\n<p>\u4ee5\u500d\u5e02\u5f97\u670d\u52a1\u8fc7\u7684\u67d0\u9ad8\u7aef\u96f6\u98df\u54c1\u724c\u4e3a\u4f8b\uff0c\u6765\u81ea\u7ebf\u4e0a\u7535\u5546\u5e73\u53f0\u3001\u7ebf\u4e0b\u95e8\u5e97\u7684\u5404\u9879\u5ba2\u6237\u4f53\u9a8c\u6570\u636e\u4e3a\u54c1\u724c\u5236\u5b9a\u66f4\u52a0\u79d1\u5b66\u7684\u8003\u6838\u4f53\u7cfb\u63d0\u4f9b\u4f9d\u636e\uff0c\u6210\u4e3a\u54c1\u724c\u63d0\u5347\u9500\u91cf\u3001\u6539\u5584\u670d\u52a1\u7b49\u5546\u4e1a\u8868\u73b0\u7684\u91cd\u8981\u8f85\u52a9\u3002<\/p>\n<h4>4\u3001BEST<\/h4>\n<p>BEST\u5ba2\u6237\u4f53\u9a8c\u6a21\u578b\u662f\u500d\u5e02\u5f97\u7814\u7a76\u7814\u53d1\u7684\u3001\u57fa\u4e8e\u5ba2\u6237\u65c5\u7a0b\u7684\u884c\u4e3a\u76d1\u6d4b\u4f53\u7cfb\u3002\u5728\u5bf9\u5ba2\u6237\u52a8\u673a\u3001\u641c\u7d22\u3001\u9009\u62e9\u3001\u8d2d\u4e70\u3001\u4f7f\u7528\u3001\u552e\u540e\u3001\u4f20\u64ad\u4ea7\u54c1\u4e0e\u670d\u52a1\u7b49\u8fc7\u7a0b\u4e2d\uff0c\u6a21\u578b\u4ece\u65c5\u7a0b\u884c\u4e3a\u3001\u4f53\u9a8c\u6001\u5ea6\u3001\u539f\u58f0\u8868\u8fbe\u3001\u76ee\u6807\u76d1\u6d4b\u56db\u5927\u7ef4\u5ea6\uff0c\u63cf\u7ed8\u987e\u5ba2\u4f53\u9a8c\u65c5\u7a0b\uff0c\u5e2e\u52a9\u5ba2\u6237\u5bf9\u5ba2\u6237\u4f53\u9a8c\u8fdb\u884c\u5168\u6d41\u7a0b\u6539\u8fdb\u3002<\/p>\n<ul>\n<li><strong>B<\/strong> <strong>(Behavior)\u2014\u2014 \u65c5\u7a0b\u884c\u4e3a\u6307\u6807\uff0c<\/strong>\u5bf9\u5ba2\u6237\u65c5\u7a0b\u7684\u5173\u952e\u73af\u8282\u548c\u5173\u952e\u573a\u666f\u8fdb\u884c\u68b3\u7406\u6216\u57cb\u70b9\u76d1\u6d4b\uff0c\u4f9d\u636e\u73af\u8282\u7684\u4fbf\u5229\u6027\u4e0e\u5fc5\u8981\u6027\u5f62\u6210\u5173\u952e\u89e6\u70b9\u201c\u5730\u56fe\u201d;<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2945\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B.png\" alt=\"\" width=\"550\" height=\"212\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B.png 1573w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B-300x116.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B-768x296.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B-1024x395.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/B-155x60.png 155w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<ul>\n<li><strong>E (Experience)\u2014\u2014 \u89e6\u70b9\u4f53\u9a8c\u6307\u6807\uff0c<\/strong>\u4ee5NPS\u548c\u4f53\u9a8c\u6ee1\u610f\u5ea6\u4e3a\u6838\u5fc3\u6307\u6807\u4f53\u7cfb\uff0c\u5bf9\u7528\u6237\u65c5\u7a0b\u7684\u5173\u952e\u89e6\u70b9\u4f53\u9a8c\u6ee1\u610f\u5ea6\u8fdb\u884c\u76d1\u6d4b;<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2946\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E.png\" alt=\"\" width=\"550\" height=\"213\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E.png 1569w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E-300x116.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E-768x298.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E-1024x397.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/E-155x60.png 155w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<ul>\n<li><strong>S \uff08Sound)\u2014\u2014 \u5fc3\u58f0\u6307\u6807\uff0c<\/strong>\u4ece\u5ba2\u6237\u539f\u58f0\u3001\u539f\u56e0\u9009\u62e9\u4e2d\u63d0\u53d6\u5173\u952e\u4fe1\u606f\uff0c\u6316\u6398\u5ba2\u6237\u65c5\u7a0b\u548c\u5ba2\u6237\u4f53\u9a8c\u5f62\u6210\u7684\u539f\u56e0\uff0c\u5f62\u6210\u201c\u5fc3\u58f0\u201d\u4f53\u7cfb;<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2947\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S.png\" alt=\"\" width=\"550\" height=\"213\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S.png 1568w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S-300x116.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S-768x298.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S-1024x397.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/S-155x60.png 155w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<ul>\n<li><strong>T (Target)\u2014\u2014 \u76ee\u6807\u7ed3\u679c\u6307\u6807\uff0c<\/strong>\u4e86\u89e3\u5ba2\u6237\u65c5\u7a0b\u7ec8\u70b9\u7684\u884c\u4e3a\u7ed3\u679c\uff0c\u5e76\u5c06\u7ed3\u679c\u4e0e\u65c5\u7a0b\u6a21\u5f0f\u548c\u4f53\u9a8c\u611f\u53d7\u7ed3\u5408\uff0c\u627e\u5230\u5173\u952e\u9a71\u52a8\u8981\u7d20\u3002<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2948\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T.png\" alt=\"\" width=\"550\" height=\"212\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T.png 1566w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T-300x116.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T-768x296.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T-1024x394.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/T-156x60.png 156w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>5\u3001ABC<\/h4>\n<p>ABC\u6a21\u578b\u662f\u7531\u500d\u5e02\u5f97\u7814\u7a76\u56e2\u961f\u5f00\u53d1\u7684\u5ba2\u6237\u4ef7\u503c\u5206\u6790\u6a21\u578b\uff0c\u662f\u8861\u91cf\u5ba2\u6237\u4f53\u9a8c\u4ef7\u503c\u7684\u6709\u6548\u5de5\u5177\u3002ABC\u6a21\u578b\u5206\u522b\u4ece\u5ba2\u6237\u7684\u6210\u957f\u4ef7\u503c\u3001\u5fe0\u8bda\u4ef7\u503c\u3001\u6ea2\u4ef7\u4ef7\u503c\u4e09\u7ef4\u5206\u6790\uff0c\u5bf9\u5ba2\u6237\u6574\u4f53\u4ef7\u503c\u8fdb\u884c\u8bc4\u4f30\u548c\u5206\u7c7b\u3001\u5bf9\u4e1a\u52a1\u4f53\u9a8c\u505a\u6539\u8fdb\u548c\u63d0\u5347\uff0c\u4ece\u800c\u5efa\u7acb\u66f4\u7acb\u4f53\u7684\u4ef7\u503c\u4f53\u7cfb\u3002<\/p>\n<ul>\n<li>A(Attitude)\u2014\u2014 \u6001\u5ea6\u56e0\u5b50\uff0c\u4f53\u73b0\u5ba2\u6237\u7684\u7c98\u6027\u4ef7\u503c\u548c\u6210\u957f\u4ef7\u503c;<\/li>\n<li>B(Behavior)\u2014\u2014 \u884c\u4e3a\u56e0\u5b50\uff0c\u4f53\u73b0\u5ba2\u6237\u7684\u6d3b\u8dc3\u4ef7\u503c\u548c\u5fe0\u8bda\u4ef7\u503c;<\/li>\n<li>C(Consumption)\u2014\u2014 \u6d88\u8d39\u56e0\u5b50\uff0c\u4f53\u73b0\u5ba2\u6237\u7684\u76c8\u5229\u4ef7\u503c\u548c\u589e\u503c\u4ef7\u503c\u3002<\/li>\n<\/ul>\n<p>\u9488\u5bf9\u4e0d\u540c\u9636\u6bb5\u7684\u5ba2\u6237\uff0c\u4f01\u4e1a\u6216\u54c1\u724c\u5173\u6ce8\u7684\u4fa7\u91cd\u70b9\u6216\u6743\u91cd\u53ef\u80fd\u5404\u6709\u4e0d\u540c\uff0c\u5bf9\u65b0\u5ba2\u6237\u66f4\u4fa7\u91cd\u5173\u6ce8\u6001\u5ea6\u53d8\u5316\u3001\u5bf9\u5fe0\u8bda\u5ba2\u6237\uff0c\u66f4\u770b\u91cd\u6d88\u8d39\u884c\u4e3a\uff0c\u4f8b\u5982\u4f20\u64ad\u884c\u4e3a\u6d3b\u8dc3\u5ea6\u662f\u4e0d\u662f\u589e\u52a0\u3001\u6d88\u8d39\u80fd\u529b\u662f\u4e0d\u662f\u80fd\u518d\u8fdb\u4e00\u6b65\u63d0\u5347\u7b49\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2949\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC.png\" alt=\"\" width=\"550\" height=\"212\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC.png 1570w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC-300x116.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC-768x296.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC-1024x395.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/ABC-156x60.png 156w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>6\u3001HEART<\/h4>\n<p>Google\u516c\u53f8\u63d0\u51fa\u7684\u7528\u6237\u4f53\u9a8c\u5ea6\u91cf\u6a21\u578b\uff0c\u5e38\u7528\u4e8e\u6d4b\u91cf\u4e92\u8054\u7f51\u4ea7\u54c1\u7684\u7528\u6237\u4f53\u9a8c\u3002HEART\u5206\u522b\u4ee3\u8868\u4e86\u4e94\u4e2a\u7ef4\u5ea6\uff1a<\/p>\n<ul>\n<li>H(Happiness)\u2014\u2014 \u6109\u60a6\u5ea6\u662f\u4e00\u4e2a\u4ea7\u54c1\u7528\u6237\u4f53\u9a8c\u7684\u6700\u76f4\u89c2\u7684\u8bc4\u4ef7\u5143\u7d20\uff0c\u53ef\u80fd\u4f1a\u901a\u8fc7\u53ef\u7528\u6027\u3001\u6613\u7528\u6027\u3001\u89c6\u89c9\u7f8e\u89c2\u6027\u7b49\u6765\u8bc4\u5224\u3002<\/li>\n<li>E(Engagement) \u2014\u2014 \u53c2\u4e0e\u5ea6\u662f\u4e00\u4e2a\u65b0\u529f\u80fd\u6216\u65b0\u6a21\u5757\u63a8\u51fa\u65f6\uff0c\u7528\u6237\u8bbf\u95ee\u9891\u6b21\u3001\u8bbf\u95ee\u65f6\u957f\u7b49\u6307\u6807\u3002\u4e3a\u4e86\u4f18\u5316\u7528\u6237\u4f7f\u7528\u4ea7\u54c1\u7684\u4f53\u9a8c\uff0c\u901a\u5e38\u9700\u8981\u5173\u6ce8\u5bf9\u529f\u80fd\u7684\u53c2\u4e0e\u7a0b\u5ea6\u7528\u4e8e\u8bc4\u4f30\u662f\u5426\u9700\u8981\u5c1d\u8bd5\u65b0\u7684\u4ea4\u4e92\u65b9\u5f0f\u3002<\/li>\n<li>A(Adoption)\u2014\u2014 \u63a5\u53d7\u5ea6\u662f\u6307\u7528\u6237\u5728\u7279\u5b9a(\u77ed)\u65f6\u95f4\u5185\u5f00\u59cb\u201d\u771f\u6b63\u201d\u5f00\u59cb\u4f7f\u7528\u67d0\u4e2a\u65b0\u529f\u80fd\/\u6a21\u5757\u3002\u4e3a\u4e86\u8ba9\u7528\u6237\u5feb\u901f\u8ba4\u8bc6\/\u63a5\u53d7\u67d0\u4e2a\u65b0\u529f\u80fd\u6216\u8005\u6a21\u5757\uff0c\u4ea7\u54c1\u8bbe\u8ba1\u5c31\u9700\u8981\u5728\u65b0\u529f\u80fd\u901a\u77e5\u3001\u65b0\u624b\u5411\u5bfc\u7b49\u65b9\u9762\u6295\u5165\u66f4\u591a\u5173\u6ce8\u3002<\/li>\n<li>R(Retention)\u2014\u2014 \u7559\u5b58\u7387\u662f\u4e92\u8054\u7f51\u4ea7\u54c1\u7684\u4e3b\u8981\u83b7\u5229\u56e0\u7d20\uff0c\u7559\u5b58\u7387\u8d8a\u9ad8\u8bf4\u660e\u9886\u8896\u7528\u6237\u8d8a\u591a\uff0c\u8d8a\u80fd\u5e26\u52a8\u8d8a\u6765\u8d8a\u591a\u7528\u6237\u53c2\u4e0e\u8fdb\u6765\u3002\u901a\u8fc7\u591a\u4e0d\u540c\u7528\u6237\u5f80\u5f80\u7559\u5b58\u5ea6\u7684\u89c2\u5bdf\uff0c\u66f4\u6613\u4e8e\u9a71\u52a8\u540e\u7eed\u6f5c\u5728\u9700\u6c42\u7684\u6316\u6398\uff0c\u800c\u5176\u4e2d\u6570\u636e\u6ce2\u52a8\u4e5f\u5f88\u53ef\u80fd\u5e26\u6765\u76f8\u5173\u7684\u673a\u4f1a\u70b9\u3002<\/li>\n<li>T(Task Success)\u2014\u2014 \u4efb\u52a1\u5b8c\u6210\u7387\u901a\u5e38\u6307\u6838\u5fc3\u4efb\u52a1\u7684\u5b8c\u6210\u7387\uff0c\u4e00\u822c\u5305\u62ec\u5b8c\u6210\u6548\u679c\u3001\u5b8c\u6210\u6548\u7387\u3001\u64cd\u4f5c\u9519\u8bef\u7387\u7b49\u7ef4\u5ea6\u3002<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2950\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/O5VKCPnPRy9GUiIT04GT.png\" alt=\"\" width=\"550\" height=\"234\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/O5VKCPnPRy9GUiIT04GT.png 1005w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/O5VKCPnPRy9GUiIT04GT-300x128.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/O5VKCPnPRy9GUiIT04GT-768x327.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/O5VKCPnPRy9GUiIT04GT-141x60.png 141w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>7\u3001NPS<\/h4>\n<p>NPS(Net Promoter Score)\u53c8\u79f0\u51c0\u63a8\u8350\u503c\uff0c\u662f\u4e00\u79cd\u8ba1\u91cf\u67d0\u4e2a\u5ba2\u6237\u5c06\u4f1a\u5411\u5176\u4ed6\u4eba\u63a8\u8350\u67d0\u4e2a\u4f01\u4e1a\u6216\u670d\u52a1\u53ef\u80fd\u6027\u7684\u6307\u6570\u3002\u6838\u5fc3\u7406\u5ff5\u662f\u6bcf\u5bb6\u516c\u53f8\u7684\u987e\u5ba2\u7fa4\u53ef\u4ee5\u5206\u4e3a\u4e09\u4e2a\u7c7b\u578b\uff0c\u6bcf\u4e00\u7c7b\u578b\u6709\u81ea\u5df1\u4e0d\u540c\u7684\u884c\u4e3a\u6a21\u5f0f\uff1a<\/p>\n<ul>\n<li>\u63a8\u8350\u8005\uff1a\u5373\u94c1\u6746\u7c89\u4e1d\uff0c\u4ed6\u4eec\u4e0d\u4ec5\u81ea\u5df1\u53cd\u590d\u5149\u987e\uff0c\u800c\u4e14\u8fd8\u7763\u4fc3\u670b\u53cb\u4e5f\u8fd9\u6837\u505a\u3002<\/li>\n<li>\u88ab\u52a8\u8005\uff1a\u5373\u6ee1\u610f\u4f46\u4e0d\u70ed\u5fc3\u7684\u987e\u5ba2\uff0c\u53ef\u4ee5\u88ab\u7ade\u4e89\u5bf9\u624b\u8f7b\u6613\u62c9\u62e2\u3002<\/li>\n<li>\u8d2c\u635f\u8005\uff1a\u5373\u4e0d\u6ee1\u610f\u7684\u987e\u5ba2\uff0c\u51fa\u4e8e\u67d0\u79cd\u539f\u56e0\u88ab\u56f0\u5728\u4e86\u4e00\u6bb5\u7cdf\u7cd5\u7684\u5173\u7cfb\u4e2d\u3002<\/li>\n<\/ul>\n<p><strong>\u8ba1\u7b97\u516c\u5f0f\u4e3a\uff1aNPS=(\u63a8\u8350\u8005\u6570\/\u603b\u6837\u672c\u6570)\u00d7100% &#8211; (\u8d2c\u635f\u8005\u6570\/\u603b\u6837\u672c\u6570)\u00d7100%<\/strong><\/p>\n<p>NPS\u7684\u6982\u5ff5\u6700\u65e9\u662f\u7531\u8d1d\u6069\u54a8\u8be2\u516c\u53f8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u4e1a\u52a1\u7684\u521b\u59cb\u4eba Frederick \u00b7 Reichheld \u63d0\u51fa\uff0c\u4ed6\u8ba4\u4e3a\u4f7f\u7528\u51c0\u63a8\u8350\u503c\u8fd9\u4e00\u5ea6\u91cf\uff0c\u516c\u53f8\u53ef\u4ee5\u4ec5\u4ec5\u901a\u8fc7\u4e00\u4e2a\u95ee\u9898\u2014\u2014\u201c\u4f60\u5411\u670b\u53cb\u63a8\u8350\u8fd9\u4e2a\u4ea7\u54c1\u7684\u53ef\u80fd\u6027\u6709\u591a\u5927?\u201d\u6765\u8bc4\u4f30\u516c\u53f8\u5728\u521b\u9020\u79ef\u6781\u3001\u53ef\u91cd\u590d\u7684\u987e\u5ba2\u4f53\u9a8c\u65b9\u9762\u7684\u6548\u7387\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2951\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D.png\" alt=\"\" width=\"550\" height=\"309\" srcset=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D.png 1841w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D-300x169.png 300w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D-768x432.png 768w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D-1024x576.png 1024w, https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/08\/5KBoZABAkPONzk1vI72D-107x60.png 107w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<h4>8\u3001RATER<\/h4>\n<p>&#8220;RATER\u6307\u6570\u662f\u5bf9\u5168\u7f8e\u96f6\u552e\u4e1a\u3001\u4fe1\u7528\u5361\u3001\u94f6\u884c\u3001\u5236\u9020\u3001\u4fdd\u9669\u3001\u670d\u52a1\u7ef4\u4fee\u7b49\u5341\u56db\u4e2a\u884c\u4e1a\u7684\u8fd1\u4e07\u540d\u5ba2\u6237\u670d\u52a1\u4eba\u5458\u548c\u8fd9\u4e9b\u884c\u4e1a\u7684\u5ba2\u6237\u8fdb\u884c\u7814\u7a76\u540e\uff0c\u5f62\u6210\u7684\u4e00\u4e2a\u53ef\u4ee5\u6709\u6548\u8861\u91cf\u5ba2\u6237\u670d\u52a1\u8d28\u91cf\u7684\u6307\u6570\uff0c\u4e5f\u662f\u500d\u5e02\u5f97\u7814\u7a76\u56e2\u961f\u5728\u4f53\u9a8c\u6307\u6807\u8bbe\u8ba1\u65f6\uff0c\u5e38\u7528\u7684\u6307\u6807\u4f53\u7cfb\u4e4b\u4e00\u3002<\/p>\n<ul>\n<li>R(Reliability)\uff1a\u4fe1\u8d56\u5ea6\uff0c\u662f\u6307\u4e00\u4e2a\u4f01\u4e1a\u662f\u5426\u80fd\u591f\u59cb\u7ec8\u5982\u4e00\u5730\u5c65\u884c\u81ea\u5df1\u5bf9\u5ba2\u6237\u6240\u505a\u51fa\u7684\u627f\u8bfa\uff0c\u5f53\u8fd9\u4e2a\u4f01\u4e1a\u771f\u6b63\u505a\u5230\u8fd9\u4e00\u70b9\u7684\u65f6\u5019\uff0c\u5c31\u4f1a\u62e5\u6709\u826f\u597d\u7684\u53e3\u7891\uff0c\u8d62\u5f97\u5ba2\u6237\u7684\u4fe1\u8d56;<\/li>\n<li>A(Assurance)\uff1a\u4e13\u4e1a\u5ea6\uff0c\u662f\u6307\u4f01\u4e1a\u7684\u670d\u52a1\u4eba\u5458\u6240\u5177\u5907\u7684\u4e13\u4e1a\u77e5\u8bc6\u3001\u6280\u80fd\u548c\u804c\u4e1a\u7d20\u8d28\u3002\u5305\u62ec\uff1a\u63d0\u4f9b\u4f18\u8d28\u670d\u52a1\u7684\u80fd\u529b\u3001\u5bf9\u5ba2\u6237\u7684\u793c\u8c8c\u548c\u5c0a\u656c\u53ca\u4e0e\u5ba2\u6237\u6709\u6548\u6c9f\u901a\u7684\u6280\u5de7;<\/li>\n<li>T(Tangibles)\uff1a\u6709\u5f62\u5ea6\uff0c\u662f\u6307\u6709\u5f62\u7684\u670d\u52a1\u8bbe\u65bd\u3001\u73af\u5883\u3001\u670d\u52a1\u4eba\u5458\u7684\u4eea\u8868\u4ee5\u53ca\u5bf9\u5ba2\u6237\u7684\u5e2e\u52a9\u548c\u5173\u6000\u7684\u6709\u5f62\u8868\u73b0\u3002\u5982\u6574\u6d01\u7684\u670d\u52a1\u73af\u5883\u3001\u9910\u5385\u91cc\u4e3a\u5e7c\u513f\u63d0\u4f9b\u7684\u4e13\u7528\u5ea7\u6905\u7b49;<\/li>\n<li>E(Empathy )\uff1a\u540c\u7406\u5ea6\uff0c\u662f\u6307\u670d\u52a1\u4eba\u5458\u80fd\u591f\u968f\u65f6\u8bbe\u8eab\u5904\u5730\u5730\u4e3a\u5ba2\u6237\u7740\u60f3\uff0c\u771f\u6b63\u5730\u540c\u60c5\u7406\u89e3\u5ba2\u6237\u7684\u5904\u5883\uff0c\u4e86\u89e3\u5ba2\u6237\u7684\u9700\u6c42;<\/li>\n<li>R(Responsiveness)\uff1a\u53cd\u5e94\u5ea6\uff0c\u662f\u6307\u670d\u52a1\u4eba\u5458\u5bf9\u4e8e\u5ba2\u6237\u7684\u9700\u6c42\u7ed9\u4e88\u53ca\u65f6\u53cd\u5e94\u5e76\u80fd\u8fc5\u901f\u63d0\u4f9b\u670d\u52a1\u7684\u613f\u671b\u3002\u5f53\u670d\u52a1\u51fa\u73b0\u95ee\u9898\u65f6\uff0c\u9a6c\u4e0a\u56de\u5e94\u3001\u8fc5\u901f\u89e3\u51b3\u80fd\u591f\u7ed9\u670d\u52a1\u8d28\u91cf\u5e26\u6765\u79ef\u6781\u7684\u5f71\u54cd\u3002<\/li>\n<\/ul>\n<h4>9\u3001X-Data<\/h4>\n<p>X-Data\u5373\u201c\u4f53\u9a8c\u6570\u636e\u201d\uff0c\u901a\u5e38\u6765\u8bf4\u5ba2\u6237\u7684\u4f53\u9a8c\u6570\u636e\u5305\u62ec\uff1a\u57cb\u70b9\u6570\u636e\u3001\u5ba2\u670d\u5f55\u97f3\u3001\u8206\u60c5\u76d1\u6d4b\u3001\u5728\u7ebf\u6295\u8bc9\u3001\u4ea7\u54c1\u8bc4\u4ef7\u3001\u8c03\u67e5\u95ee\u5377\u7b49\u3002\u500d\u5e02\u5f97\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u7cfb\u7edf\u80fd\u591f\u63a5\u5165\u4e0a\u8ff0\u6240\u6709\u7c7b\u578b\u7684\u4f53\u9a8c\u6570\u636e\uff0c\u8fdb\u884c\u7edf\u4e00\u5206\u6790\u548c\u5448\u73b0\u3002&#8221;<\/p>\n<h4>10\u3001O-Data<\/h4>\n<p>O-Data\u4ee3\u8868\u201c\u8fd0\u8425\u6570\u636e\u201d\uff0c\u901a\u5e38\u6765\u8bf4\uff0c\u5728\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u9886\u57df\u91cc\u6d89\u53ca\u5230\u7684\u5ba2\u6237\u8fd0\u8425\u6570\u636e\u5305\u62ec\uff1a\u9500\u552e\u91d1\u989d\u3001\u6d88\u8d39\u9891\u6b21\u3001\u6295\u8bc9\u7387\u3001\u7eed\u7ea6\u7387\u3001\u5e7f\u544a\u8f6c\u5316\u7387\u3001\u56de\u8d2d\u7387\u7b49\u3002<\/p>\n<p>\u968f\u7740\u8bf8\u591a\u5b9e\u8df5\u6211\u4eec\u53d1\u73b0\uff1a\u4f01\u4e1a\u57fa\u4e8e\u5404\u79cd\u62a5\u8868\u770b\u5230\u7684\u8fd0\u8425\u6570\u636e\u5f80\u5f80\u4ee5\u201c\u7ed3\u679c\u5448\u73b0\u201d\u5c45\u591a\uff0c\u5bf9\u4e8e\u6539\u53d8\u548c\u4f18\u5316\u52a8\u4f5c\u5341\u5206\u6709\u9650\u3001\u800c\u6570\u5b57\u5316\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u5de5\u5177\u5c06\u4e3a\u5b9e\u65f6\u6d1e\u5bdf\u3001\u63d0\u524d\u9884\u5224\u63d0\u4f9b\u53ef\u80fd;\u500d\u5e02\u5f97\u8ba4\u4e3a\uff1a\u5b9e\u73b0O-Data\u4e0eX-Data\u76f8\u7ed3\u5408\u3001\u5b8c\u6574\u7684\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\uff0c\u6b63\u5728\u6210\u4e3a\u4f01\u4e1a\u63d0\u5347\u5546\u4e1a\u8868\u73b0\u7684\u4e3b\u6d41\u65b9\u5411\u3002<\/p>\n<h4>\u5ef6\u4f38\uff1a<\/h4>\n<p>\u9664\u4e86\u4e0a\u8ff0\u5e38\u7528\u7684\u4e13\u4e1a\u672f\u8bed\u4e4b\u5916\uff0c\u4e00\u4e9b\u57fa\u4e8e\u6570\u5b57\u5316\u5de5\u5177\u7684\u5176\u4ed6\u672f\u8bed\u4e5f\u6b63\u5728\u548c\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u53d1\u751f\u5bc6\u5207\u8054\u7cfb\uff0c\u4f8b\u5982\uff1a<\/p>\n<ul>\n<li>BI\uff1a\u5546\u4e1a\u667a\u80fd(Business Intelligence\uff0c\u7b80\u79f0\uff1aBI)\uff0c\u539f\u6307\u7528\u73b0\u4ee3\u6570\u636e\u4ed3\u5e93\u6280\u672f\u3001\u7ebf\u4e0a\u5206\u6790\u5904\u7406\u6280\u672f\u3001\u6570\u636e\u6316\u6398\u548c\u6570\u636e\u5c55\u73b0\u6280\u672f\u8fdb\u884c\u6570\u636e\u5206\u6790\u4ee5\u5b9e\u73b0\u5546\u4e1a\u4ef7\u503c\u3002\u8fd9\u5728\u500d\u5e02\u5f97CEM\u7cfb\u7edf\u4e2d\uff0c\u5219\u4e3b\u8981\u6307\u901a\u8fc7\u6570\u5b57\u5316\u624b\u6bb5\u5bf9\u4f53\u9a8c\u6570\u636e\u8fdb\u884c\u7efc\u5408\u5904\u7406\u3001\u5206\u6790\u548c\u5448\u73b0\uff0c\u8fd9\u5728\u4e3a\u4f01\u4e1a\u4ee5\u5b9e\u73b0\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u7684\u6570\u636e\u4ef7\u503c\u3002<\/li>\n<\/ul>\n<ul>\n<li>AI\uff1a\u4eba\u5de5\u667a\u80fd(Artificial Intelligence)\uff0c\u4f5c\u4e3a\u8fd1\u5e74\u6765\u5927\u70ed\u7684\u6280\u672f\uff0c\u57fa\u4e8e\u4eba\u5de5\u667a\u80fd\u7684\u6587\u672c\u5206\u6790\u6280\u672f\u6210\u4e3a\u500d\u5e02\u5f97\u667a\u80fd\u89e3\u8bfb\u5ba2\u6237\u4f53\u9a8c\u6570\u636e\u7684\u91cd\u8981\u5e94\u7528\uff0c\u5e38\u7528\u573a\u666f\u5305\u62ec\uff1a\u95ee\u5377\u53cd\u9988+\u5916\u90e8\u8206\u60c5\u91c7\u96c6\uff0c\u5e2e\u52a9\u5206\u6790\u53e3\u7891\u53d8\u5316;<\/li>\n<li>CDP\uff1a\u5ba2\u6237\u6570\u636e\u5e73\u53f0(Customer Data Platform\uff0cCDP)\uff0c\u53c8\u79f0\u5ba2\u6237\u6570\u636e\u4e2d\u53f0\uff0cCDP \u7684\u76ee\u6807\u662f\u6c47\u96c6\u6240\u6709\u5ba2\u6237\u6570\u636e\u5e76\u5c06\u6570\u636e\u5b58\u50a8\u5728\u7edf\u4e00\u7684\u3001\u53ef\u591a\u90e8\u95e8\u8bbf\u95ee\u7684\u6570\u636e\u5e73\u53f0\u4e2d\uff0c\u8ba9\u4f01\u4e1a\u5404\u4e2a\u90e8\u95e8\u90fd\u53ef\u4ee5\u8f7b\u677e\u4f7f\u7528\uff0c\u8fd9\u5c06\u4e3a\u4f01\u4e1a\u90e8\u95e8\u534f\u540c\u3001\u7edf\u4e00\u5f00\u5c55\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u5de5\u4f5c\u63d0\u4f9b\u6709\u529b\u652f\u6491\u3002<\/li>\n<\/ul>\n<p>\u76ee\u524d\uff0c\u500d\u5e02\u5f97\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u7cfb\u7edf\u5df2\u7ecf\u5b9e\u73b0\u57fa\u4e8eSaaS\u3001\u63a5\u53e3\u5bf9\u63a5\u3001\u79c1\u6709\u5316\u90e8\u7f72\u7b49\u591a\u79cd\u5e94\u7528\u65b9\u5f0f\uff0c\u4e3a\u4e0d\u540c\u4f53\u91cf\u4f01\u4e1a\u5f00\u5c55\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u63d0\u4f9b\u5feb\u6377\u65b9\u6848\u3002\u6211\u4eec\u76f8\u4fe1\uff0c\u6570\u5b57\u5316\u7684\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\u5c06\u5728\u8f83\u957f\u4e00\u6bb5\u65f6\u95f4\u5185\uff0c\u6210\u4e3a\u4f01\u4e1a\u8f6c\u578b\u5347\u7ea7\u3001\u79d1\u5b66\u8fd0\u8425\u7684\u91cd\u8981\u4e3e\u63aa\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong><a href=\"https:\/\/www.bestcem.com\/\">\u500d\u5e02\u5f97<\/a>\u2014\u2014\u6570\u5b57\u5316\u5ba2\u6237\u4f53\u9a8c\u7ba1\u7406\uff0c\u52a9\u4f60\u500d\u5e02\u53ef\u5f97<\/strong><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2849\" src=\"https:\/\/blog.bestcem.com\/wp-content\/uploads\/2021\/07\/1-\u516c\u53f7\u7528-\u536b\u74f4\u7801.gif\" alt=\"\" width=\"900\" height=\"359\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6709\u6570\u636e\u663e\u793a\uff0c2020\u5e74\uff0c\u670958%\u7684\u5ba2\u6237\u4e92\u52a8\u662f\u5728\u7ebf\u4e0a\u8fdb\u884c\u7684(\u6bd42019\u5e74\u589e\u52a0\u4e8622%)\uff0c80%\u4ee5\u4e0a\u7684\u6d88\u8d39\u8005\u5df2\u7ecf\u9002 &hellip; <\/p>\n","protected":false},"author":1,"featured_media":2938,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[13,38],"tags":[6,8,12],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/posts\/2937"}],"collection":[{"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/comments?post=2937"}],"version-history":[{"count":3,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/posts\/2937\/revisions"}],"predecessor-version":[{"id":2952,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/posts\/2937\/revisions\/2952"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/media\/2938"}],"wp:attachment":[{"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/media?parent=2937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/categories?post=2937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestcem.com\/blog\/wp-json\/wp\/v2\/tags?post=2937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}